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Cabletime, industry leaders in the supply and manufacture of multi-site digital media solutions, has joined forces with Create Marketing to rejuvenate its brand identity.

The aim of the project was to ensure the company's visual imagery and communications reflect its core values and long term business objective of seeing its products installed in every business requiring IP Television and Cat-5/UTP network distribution systems.

With 25 years of industry experience, Cabletime has built up a portfolio of 2,500 clients across 30 countries, offering its renowned MediaStar product range which includes the MediaStar Pro, MediaStar Compact, and a brand new IP based solution: the MediaStar Evolution.

As a company specialising in bringing the full potential of visual communication to every desktop, screen and display within an organisation, Cabletime wanted to guarantee they practiced what they preach when it came to their own communications.

Create Marketing were commissioned to revitalise the brand and implement a marketing strategy that expressed Cabletime's business fundamentals. "The new website and range of communication materials delivers the message that Cabletime offers innovative yet entirely functional products of the highest quality, developed according to their extensive market experience and provided with a personal service that treats every customer as unique."

"We wanted our new brand to deliver personality and passion," explains Managing Director Nick Bradford, "We have the experience, we have the technological expertise - and now we have an outward identity that powerfully expresses these assets."

Create Marketing Ltd is an integrated business, brand and marketing agency based in Bristol. T: 0845 8120 206 www.createmarketing.co.uk