How would it influence the success of a reseller’s business if they could help their customers to secure the highest quality, scalable IPTV and digital signage solutions, if they could put them on a par with some of the most influential blue chip organisations in the world and guarantee a fast return on investment? This is the prospect that Cabletime is offering to resellers who join its newly launched MediaStar Approved Partner (MAP) scheme. It’s a way that Cabletime can work together with VARs so they can offer more to their customers.
Resellers might think that all manufacturers have partnership schemes, but perhaps this is for very good reasons. They reward loyalty, they deliver leads and they enhance the entire supply chain relationship from the vendor right through to the end user. But to differentiate one programme from another requires a closer look at the finer details.
Cabletime wants to partner with resellers who can make a mark. Some of its closest and most profitable relationships are with smaller, specialist companies who really understand the technology that makes a difference to their customers’ businesses. They are invested in the development of Cabletime’s MediaStar solutions and they know how to interpret every technical enhancement to the customer’s advantage. In return Cabletime supports them with pre-launch information, marketing assets and of course excellent margins.
But resellers don’t have to be experts in IPTV or digital signage. The MAP scheme is open to those who are keen to add cutting edge media distribution solutions to their portfolios, but need help with technical and commercial training, initial integration and customer support.
MediaStar’s pedigree and heritage will open doors to new opportunities. The solutions have been installed time and time again in some of the world’s most prestigious enterprises including Bloomberg, Barclays, the BBC, Unilever, Warner Brothers, Google, Coca-Cola, Pfizer and the ‘big four’ accounting and advisory practices. Why? Because they work well, they are reliable, and there is a clear upgrade path which means that they never go out of fashion.
MAP resellers can expect to secure sales leads, to demonstrate product expertise quickly and effectively, to influence Cabletime’s own development plans to the advantage of their customers, to leverage tools such as the Quote Builder, and profit from marketing support. In addition they can exclusively download the latest software and drivers for the MediaStar range of products, and feedback their comments through the restricted access Partner Hub. MAPs will also have access to Cabletime’s expertise in integrating its products with other leading manufacturers including Crestron, AMX, Samsung, LG and Philips.
Cabletime is not paying lip service to resellers with the launch of this programme, it matters to the company to build strong relationships. Its partners, after all, represent Cabletime in the market, so it is committed to ensuring they can be ambassadors for the MediaStar brand with all the technical and commercial expertise that requires.
Resellers who would like to enhance their business by becoming part of Cabletime’s can go to http://www.cabletime.com/become-a-partner-form/.